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Sales Training America to Supply Consultative Selling Skills Sales Training Workshop for SYGMA NetworkSYGMA Network, a subsidiary of SYSCO Corp, one of the largest foodservice distributors in the nation, has selected Sales Training America to deliver a Consultative Selling Skills sales training seminar to their sales team. SYGMA has worked with STA in the past for Win-Win Negotiations training and recently opted to build on the success of that training with a session on selling skills for their sales team. STA’s highly acclaimed Consultative Selling Skills curriculum is based on many of the same foundational principles as their negotiations training, and directly addresses the needs of the company’s sales professionals. A Sales Training America Senior-Level Instructor and Consultative Selling Skills Expert will meet with SYGMA’s sales team to deliver the training. Sales representatives participating in this hands-on, practice-driven sales training workshop will gain knowledge and experience with essential sales skills such as Active Listening and the use of Clarifying and Confirming questions to help them gain a clear understanding of customers’ needs and goals. The sales training workshop will also show sales agents how best to handle various Behavioral and Buyer Types, enhancing their ability to effectively communicate and interact with many different types of customers. About Sales Training America Sales Training America is headquartered in Houston, Texas and has employees and certified partners in more than 20 cities across the US. Internationally, STA’s footprint includes the United Kingdom, Dubai, Singapore, Argentina, Brazil and Russia. As one of America’s fastest-growing corporate training companies, Sales Training America has helped over a million professionals reach maximum performance for over 30 years. Globally recognized companies and government agencies, including ExxonMobil, General Electric and Bank of America depend on Sales Training America to equip their employees with skills to increase market share and produce immediate results. STA provides customized, targeted, practice-driven performance improvement solutions that produce rapid, measurable results. Sales Training America’ solutions have been utilized and delivered worldwide, throughout Europe, South America, North America, the Middle East, and Asia Pacific. About the SYGMA Network Every day, the country’s most successful restaurant
chains rely on The SYGMA Network to supply everything from fresh beef
and produce to silverware and cleaning supplies. SYGMA is a wholly-owned
subsidiary of SYSCO Corporation, a Fortune 100 company, and one of the
largest foodservice distributors in the United States.
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