Sales Training America Selected as Provider of Win-Win Negotiations Training for Aetna

Aetna, one of the nation's leading diversified health care benefits companies, has contracted with Sales Training America to provide Win-Win Negotiations training to its health care agents. Aetna was seeking a training partner with comprehensive curriculum and a proven track record of providing effective training. Their inquiries led them to STA’s Win-Win Negotiations workshop. STA’s experience with the health care industry, training course content and responsiveness led Aetna to the decision that STA was the best training partner to meet their agents’ negotiations training needs.

An STA Win-Win Negotiations Senior Level Training Instructor will travel to Connecticut to lead the training session for Aetna agents. Participants in this highly interactive negotiations training class will learn and practice recognizing a number of negotiation styles, strategies and tactics, allowing them to stay one step ahead throughout the negotiation process. Agents attending the negotiations training workshop will also gain knowledge of concession strategies, planning, and setting expectations, preparing workshop participants to more effectively negotiate in any situation.

About Aetna

Aetna is one of the nation's leading diversified health care benefits companies, serving approximately 36.3 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Their customers include employer groups, individuals, college students, part-time and hourly workers, health plans, governmental units, government-sponsored plans, labor groups and expatriates.