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Sabre Holdings Calls on Sales Training America for Custom Telephone Sales and Service TrainingSabre Holdings, travel technology corporation and parent company of Travelocity, has asked Sales Training America to design and deliver custom telephone sales and service training to their employees. Sabre was seeking an experienced trainer that could create a program targeted for the needs of an international group of sales, service and support and campaign marketing employees who serve small businesses and travel agencies. Sales Training America’ client-centered approach and their trainers’ experience with international telephone and call center issues won Sabre’s confidence. STA has created a custom call center training workshop for Sabre Holdings titled Driving Results Through Discovery. A Telephone and Call Center Service Training Expert and Senior Level Instructor with Sales Training America will travel to Dallas to present the workshop to an international group of sales, service and support and campaign marketing employees. Participants in this highly interactive training workshop will learn techniques for effective telephone interactions with clients and prospects, including active listening strategies and methods for probing and questioning, allowing phone representatives to obtain information in an informal, conversational manner. Attendees will practice ways to spark interest, overcome call reluctance, and maintain control of the call process, increasing representatives’ effectiveness and client retention. About Sales Training America Sales Training America is headquartered in Houston, Texas and has employees and certified partners in more than 20 cities across the US. Internationally, STA’s footprint includes the United Kingdom, Dubai, Singapore, Argentina, Brazil and Russia. As one of America’s fastest-growing corporate training companies, Sales Training America has helped over a million professionals reach maximum performance for over 30 years. Globally recognized companies and government agencies, including ExxonMobil, General Electric and Bank of America depend on Sales Training America to equip their employees with skills to increase market share and produce immediate results. We provide customized targeted practice-driven performance improvement solutions that produce rapid, measurable results. Sales Training America’ solutions have been utilized and delivered worldwide, throughout Europe, South America, North America, the Middle East, and Asia Pacific. About Sabre Holdings Corporation Sabre Holdings connects people with the world's greatest travel possibilities by retailing travel products and providing distribution and technology solutions for the travel industry. Sabre Holdings supports travelers, travel agents, corporations and travel suppliers through its companies: Travelocity, Sabre Travel Network and Sabre Airline Solutions. Headquartered in Southlake, Texas, the company has approximately 9,000 employees in 59 countries. Full year 2006 revenues totaled $2.8 billion.
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