HALOX Partners with Sales Training America to Deliver In-Depth Sales Training

HALOX, a company specializing in the supply of raw materials to the paint and coating industry, has chosen Sales Training America to deliver an intensive, one-day Sales training workshop. In the past, sales training for HALOX focused mainly on simple “tips” and tactics to help close more sales. Their decision to work with STA signals a bold commitment by HALOX to provide their Sales Team and Distributors with an in-depth sales program focused on their industry-specific needs. In addition to learning effective sales techniques, training for the HALOX sales team will also focus on building relationships and consultative skills that emphasize selling value instead of discounting price.

The one-day Consultative Selling Skills workshop will be held at the company’s headquarters in Hammond, Indiana. The company chose Sales Training America because of STA’s experience and effectiveness at customizing sales training programs to address the specific needs of a company’s sales team. The training program also includes web-based Best Practices sessions, to be held following the class, in order to reinforce key areas of the training that are targeted to increase the overall effectiveness of the learning experience.

About Sales Training America

Since 1979, Sales Training America has aided hundreds of thousands of individuals in reaching their maximum performance potential in the workplace through corporate training. Globally-recognized companies, associations, non-profit organizations, and government agencies such as Dell, Bank of America, and ExxonMobil have depended on Sales Training America to act as a valued training provider to equip their employees with the skills that produce results in the field as well as the office. Sales Training America’ materials have been utilized and delivered worldwide throughout Europe, South America, North America, the Middle East, and Asia Pacific. Classes are held publicly throughout the United States and Canada in over twenty cities or delivered privately on-site at client-designated locations.

About HALOX

HALOX is a division of Hammond Group, Inc., a company founded in 1930 as a primary producer of litharge and red lead. The HALOX Division was established in 1972 to meet regulatory, industry, and customer demand for lead-free and chromate-free non-toxic pigments for corrosion resistant and tannin stain resistant coatings. What began as a company designed to meet environmental regulatory requirements quickly evolved into a streamlined organization geared toward providing customized resolutions to their customers' wide and varied coatings needs. HALOX supports a full service technical lab and is the leader in Corrosion and Tannin Stain inhibitor research for coatings.