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Golden Gate University Builds Team Skills to Better Serve Prospective Students via Sales Training America

Golden Gate University, California's fifth largest private university, focused on the needs of working adults by offering undergraduate and graduate programs in business and management, selected Sales Training America to provide a focused two-day Telephone Selling Skills program. Utilizing Sales Training America’ customer-centric Consultative Selling Skills methodology, the program was designed with the concept of helping the Golden Gate University team better understand and meet the education needs and requirements of their prospective students. By establishing a stronger understanding of these prospective students and their needs, team members would be able to ensure that the University met these needs in a consistent and reliable manner.

The training program was delivered in the autumn of 2005 in San Francisco, California and provided team members with an interactive training workshop that reinforced key skills while providing a safe environment for practice and skill retention. Workshop materials and interactive exercises were customized to more effectively mirror the real-life situations faced by the admissions department employees. It was this willingness by Sales Training America to ensure materials were tailored that influenced Golden Gate University’s decision to ultimate work with the company on the training program.

About Sales Training America

Since 1979, Sales Training America has trained hundreds of thousands of individuals to reach their maximum performance in the workplace. Globally-recognized companies, associations, non-profit organizations and government agencies have depended on Sales Training America to act as a valued training provider to equip their employees with the skills that produce results in the field and in the office. Sales Training America materials have been used and taught worldwide in Europe, South America, North America, the Middle East and Asia Pacific. Classes are held publicly throughout the country in over twenty cities or on-site at client locations.

About Golden Gate University

Founded in 1901 in San Francisco, Golden Gate University (GGU) is California's fifth largest private university. GGU meets the needs of working adults by offering undergraduate and graduate programs in business and management, information technology, taxation, and law. Courses are designed to engage students in real-world business situations and to prepare them to compete in a volatile marketplace. Golden Gate's School of Taxation has earned a reputation as one of the largest and most respected in the nation with specialized internship programs that give students practical, hands-on business experience. GGU has also developed Saturday MBA programs, as well as an executive MBA program, regarded as one of the most unique educational programs in the country for experienced executives, managers and entrepreneurs. With its main campus in San Francisco, Golden Gate University has regional sites located conveniently in Seattle and throughout California, including San Jose, Sacramento, Walnut Creek, Monterey Bay and Los Angeles.
 

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