Sales Training America Press Releases
(July 4th, 2008) SmartWool, a division of the world leader in outdoor gear, Timberland, has chosen Sales Training America to deliver Exceptional Presentations Training to their product designers and sales department. SmartWool team members must often communicate detailed information to different design, financial, or market teams. SmartWool was looking for a training program and a training partner versatile enough to help this group deliver effective presentations to such a diverse range of audiences. A quick search online uncovered such versatility, reliability and accessibility in Sales Training America. After speaking with Sales Training America, SmartWool knew that Exceptional Presentations Training would give their teams the tools and techniques to inspire enthusiasm in any audience.  (Full Release)

(June 27th, 2008) The United States’ largest and most successful construction workers association, Associated Builders and Contractors (ABC), has once more selected Sales Training America to provide them with fully customized negotiations training. ABC’s leadership teams were so impressed with the result of a previous Managing Negotiations training event that the Greater Houston Chapter of ABC opted to rerun the workshop for employees who could not attend the initial course. As soon as ABC contacted Sales Training America, training specialists once again worked with ABC to assure that the Managing Negotiations workshop would give ABC teams the skills and expertise to create bigger, better deals, while also establishing positive long term business relationships.  (Full Release)

(June 20th, 2008) Armani Exchange, a division of world fashion leader Giorgio Armani, has selected Sales Training America to once more deliver Exceptional Presentations training to their management team. After attending the initial Exceptional Presentation Training program designed for them by Sales Training America, Armani Exchange Managers pushed hard for more of STA’s customized training programs. In response, Armani Exchange elected to add additional Exceptional Presentations training workshops for more of their personnel. Sales Training America customized the Exceptional Presentations training course to focus on the fast paced global markets where Armani thrives.  (Full Release)

(June 1st, 2008) The world’s foremost producer of cutting edge audio and video production systems, Solid State Logic (SSL), has signed Sales Training America to design Win Win Negotiation Training and Consultative Sales Skills training for their sales teams. SSL offers a number of outstanding solutions for the audio or video production professional. With such a wide array of high end products available, SSL saw the importance of being able to present effective value propositions to their customers, while also negotiating agreements that would provide benefits to both sides. SSL wanted a training partner who matched their own dedication to excellence. A quick search online led them to Sales Training America, and SSL quickly discovered that STA possessed the quality, experience and expertise that SSL was looking for. After consulting with a STA training consultant, SSL was fully confident that the STA Negotiation and Consultative Sales training strategies offered the kind of targeted, comprehensive solutions that would increase customer satisfaction, boost sales and guarantee a healthier bottom line at the end of the day.  (Full Release)

(May 16th, 2008) The chief agency responsible for Alberta, Canada’s electrical power management, Alberta Electric System Operator (AESO), will provide their engineers with Technical Presentations training from Sales Training America. As many engineers know, a high level of technical skill does not always come with the ability to communicate that expertise effectively in every presentation situation. AESO wanted to give their teams the ability to deliver specialized data in an informative and persuasive manner for any audience. After contacting Sales Training America, AESO was able to see how STA’s Technical Presentations training course will give their engineers all the techniques and confidence to communicate to both experts and laypeople in groups of any size.  (Full Release)

(May 9th, 2008) One of the world’s leading designers and manufacturers of craft and home products, Plaid Creative Group, has partnered with Sales Training America for Exceptional Management Skills training. Plaid knows better than most that off-the-shelf products rarely work for everyone. They wanted a training partner that would take the time and spend the energy to learn about their specific situation and needs. Fortunately, after a quick online search, Plaid discovered that Sales Training America is dedicated to designing training programs to meet such precise needs. After consulting with STA specialists, Plaid was fully confident that the Exceptional Management Skills training course would give their managers all the skills they needed to organize and lead creative, successful teams.  (Full Release)

(May 2nd, 2008) Trimble, the world’s most innovative provider of positioning technology, has chosen Sales Training America’ Time and Territory Management training for their sales teams. When Trimble decided to provide efficiency training for their sales teams, they began searching for a training partner who understood their own commitment to efficiency and value. Trimble was easily able to locate Sales Training America with a quick online search, but it was the thorough and professional manner in which STA’s experienced training consultants worked with them to create a customized training solution that convinced Trimble that Sales Training America was the best choice for the job.  (Full Release)

(Apr. 25th, 2008) Premier biopharmaceutical company Amylin Pharmaceuticals continues to partner with Sales Training America to equip their management teams with Win-Win Negotiations training. For several years, Amylin has been using Sales Training America’ negotiations training as part of their development program for up and coming employees. Amylin knows that STA will fully and continually customize Win-Win Negotiations to suit the ever changing needs of Amylin and the pharmaceutical industry. Amylin knows from years of experience that Win-Win Negotiations training from Sales Training America has given their teams the power to achieve greater negotiating results while building mutually beneficial business relationships for the future. (Full Release)

(Apr. 18th, 2008) Exterran, one of America’s newest and fastest growing natural gas service corporations, has chosen Sales Training America to design and deliver Exceptional Management Skills Training to their managers. Because of their rapid success and expansion, Exterran wanted to give their supervisors the most comprehensive and effective management tools available. Exterran started searching for a solution online. Almost immediately, they discovered a valuable training partner in Sales Training America, offering just what they were looking for: STA’s Exceptional Management Skills workshop. After conferring with STA specialists, Exterran knew that the Exceptional Management Skills training would deliver just what their managers needed to become effective leaders. (Full Release)

(Apr. 11th, 2008) The operator of the world’s longest oil pipeline, Enbridge, has secured Sales Training America’ Half-Day Win-Win Negotiations Training for their team members. Enbridge’s initial research indicated Sales Training America was the most reliable, most effective negotiations training partner. Enbridge wanted to implement STA’s famous Win-Win Negotiations Training, but could not spare the two days necessary for the standard course. Fortunately, STA was able to customize a Half-Day Win-Win Negotiations Training course, an intense program that delivers the key values items of STA’s popular Win-Win Negotiations in a fraction of the time. (Full Release)

(Apr. 4th, 2008) New York Life Retirement Plan Services, a division of New York Life Investment Management LLC, has chosen Sales Training America to design and deliver customized Win-Win Negotiations training for their Sales and Customer Service Teams. New York Life knows from experience that successfully navigating a troubled economy requires the most knowledgeable, highly skilled teams. New York Life knows that such experts aren’t born, they’re trained. However, the best training only comes from the most experienced training partner. After consulting with Sales Training America, New York Life recognized that STA’s Win-Win Negotiations workshop would give their teams the skills and the confidence to negotiate more successfully with both internal and external customers. (Full Release)

(Mar. 31st, 2008) The largest provider of elevators and escalators in the world, Otis Elevator Company has joined with Sales Training America for Consultative Selling Skills training. Otis elevators and escalators serve people in more than 200 countries around the world. For their annual sales training program, Otis wanted to find the perfect training partner. After meeting and interviewing the Sales Training America expert instructor, Otis was fully confident that STA’s Consultative Selling Skills training workshop would give their sales personnel the tools to close the most difficult sales, and the techniques to create new opportunities and long term business relationships. (Full Release)

(Mar. 24th, 2008) The industry leader in advanced metallurgical solutions, Welding Services Inc. (WSI), has contracted with Sales Training America to design and deliver a fully customized Win-Win Negotiations training program. WSI was looking to expand and strengthen the skill sets of their project managers and the technical experts on their nuclear teams by providing them with effective negotiations strategies. After contacting the Sales Training America assessment specialists, WSI was impressed by STA’s Win-Win Negotiations training course, which combines a proven collaborative negotiations philosophy with concrete and highly effective real world tools. (Full Release)

(Mar. 17th, 2008) The first name in emergency vehicles, Wheeled Coach, has selected Sales Training America to deliver custom Value Added Selling training to their sales team. As an industry innovator, Wheeled Coach did not want a training program off the shelf. When Wheeled Coach set out to research training partners, their search led quickly and clearly to one name: Sales Training America. After contacting the Sales Training America needs assessment specialist, Wheeled Coach knew that STA’s Value Added Selling workshop would give their sales team the power to connect with customers, communicate the value to build customer confidence, and close deals that would lead to long lasting customer relationships. (Full Release)

(Mar. 10th, 2008) Petroleum Geo-Services (PGS), the world’s premier energy-oriented geophysical solutions provider, wants Sales Training America to provide Time Management training to their IT Managers from the U.S. and Europe. PGS managers must often juggle logistics and schedules spanning remote geographies and involving distinct cultural differences. PGS needed to make certain that their training partner understood their specific and ever-changing organizational needs. After contacting a Sales Training America needs assessment specialist, PGS knew that STA could tailor the Time Management training course to give their managers the skills to more efficiently manage all of their responsibilities, and effectively and consistently achieve more of their high-value goals. (Full Release - All Press Releases)

(Mar. 3rd, 2008) Cosmetics industry giant Japonesque has partnered with Sales Training America to create and train their team members in Telephone Selling Skills. In an industry driven by fads and trends, Japonesque knows that staying on top means having the best people delivering premium products with only the finest service. It was natural that they sought out a training partner who modeled similar values. Their search quickly and clearly indicated Sales Training America was the industry leader in telephone selling skills training. STA was able to fully customize the Telephone Selling Skills workshop to give Japonesque team members the tools and confidence to connect effectively with customers and close more business than ever before. (Full Release - All Press Releases)

(Feb. 25th, 2008) SanDisk, the worldwide leader in flash memory, is implementing a Win-Win Negotiations program developed by training partner Sales Training America. SanDisk was looking for the right combination of fresh philosophy and practical, real world tools that would take their negotiations to the next level. When SanDisk went online to examine their options, Sales Training America immediately stood out from all the others. After conferring with a Sales Training America training consultant, SanDisk was confident that the Win-Win Negotiations training course would provide their teams with highly effective skills and strategies to negotiate more successfully in any situation.  (Full Release)

(Feb. 18th, 2008) The nation’s leader in Safety and Crisis Management software, ESS Inc, has turned to Sales Training America to design Consultative Selling Skills Training for their sales representatives. ESS recognized that their need to strengthen their sales process was also an opportunity to improve the way they approached all their business deals. They understood that having the best product is not always enough. To succeed, it is necessary to develop long-term business relationships based on trust and understanding. After speaking to specialists at Sales Training America, it was immediately clear that STA’s Consultative Selling Skills training would give ESS sales reps the skills to close more sales today while laying the foundation for tomorrow’s sales opportunities. (Full Release)

(Feb. 11th, 2008) Cimarex, one of the fastest growing energy companies in the United States, is looking to Sales Training America for their famous Win-Win Negotiations training. Cimarex wants to fully equip their landmen to negotiate drilling rights on Cimarex’s behalf. With energy at a premium and environmental concerns becoming a higher priority, negotiating the best possible deals is more complex and critical than ever. Naturally, Cimarex was determined to find the most reliable training partner and the most effective training program. After talking with one of Sales Training America’ professional training consultants, Cimarex was convinced that Win-Win Negotiations training would provide the tools to allow Cimarex landmen to create and conduct bigger and better deals. (Full Release)

(Feb. 4th, 2008) Amerinet, one of the most successful and innovative companies in the health care purchasing industry, continues partnering with Sales Training America for Consultative Selling Skills training. Amerinet has chosen STA to design and deliver 12 sales training sessions in the third and fourth quarter of this year. This venture builds on the training relationship Amerinet began with Sales Training America over two years ago. Sales Training America is working closely with Amerinet, continually customizing and updating Consultative Selling Skills workshops to address Amerinet’s ever evolving, specific needs. (Full Release)

(Jan. 29th, 2008) National Wood Products, one of the fastest growing suppliers of wood products in the United States, has requested Win-Win Negotiations training from Sales Training America. National Wood’s tremendous growth and success means that they understand the importance of getting the most out of every deal. National Wood Products wanted to learn new ways to expand they pie they were negotiating for. They also wanted to use their negotiation skills to build long term, mutually beneficial business relationships. After contacting Sales Training America, National Wood was certain that Win-Win Negotiations was the perfect combination of collaborative philosophy and concrete, actionable tools that would help them close bigger and better deals. (Full Release)

(Jan. 22nd, 2008) Aegis Electrical Systems, a world leader in cutting edge technology for imaging components, has selected Sales Training America to deliver Telephone Selling Skills training to their team members. Aegis needed a more effective way to connect with customers during hard to close telephone sales and cold calls. Aegis research revealed that Sales Training America provided the most effective Telephone Selling Skills training to address their needs. STA worked with Aegis to tailor the training workshop to provide participants with the skills necessary to establish more leads and close more of Aegis’ most difficult sales. (Full Release)

(Jan. 15th, 2008) Kiewit, the premier mining and construction company in North America, wants STA Communication to craft and deliver Win-Win Negotiations training to their negotiating teams. Kiewit was looking for a way to expand the size of the deals they pursued. Kiewit also wanted to invest their personnel with the skills to negotiate better deals while maintaining the long term business relationships the company depends on. When researching training options, all data indicated that Sales Training America was the definitive solution. After contacting STA, Kiewit was fully confident that STA would tailor Win-Win Negotiations training specifically for Kiewit employees and Kiewit situations. (Full Release)

(Jan. 8th, 2008) The Chateau Residence Club, one of Colorado’s most exclusive vacation properties has selected Sales Training America to design and deliver a fully customized Exceptional Customer Service Training course to their Guest Services. The Chateau Residence Club was built and thrives on dedication to each client’s very specific needs. That business philosophy made Sales Training America the perfect training partner. After contacting a Sales Training America needs assessment specialist, Sales Training America worked closely with Guest Services to tailor the Exceptional Customer Services training program to solve the precise problems faced by The Chateau Residence Club.  (Full Release)

(Dec.10th, 2007) Sales Training America has been chosen to present Win-Win Negotiations Training at the Association for Financial Technology’s (AFT) bi-annual symposium. During these high-level meetings, AFT aims to schedule only the strongest, most beneficial programs for their participants. After contacting Sales Training America, it was immediately clear that STA’s Win-Win Negotiations training would provide the widest range of skill training to all of the attendees.  (Full Release - All Press Releases)

(Dec. 3rd, 2007) VAM Drilling, an international leader in drilling products and accessories, has enlisted Sales Training America to deliver Exceptional Team Building Skills Training to their sales and customer service personnel. VAM Drilling wanted to rebuild their teams from scratch, starting with the fundamentals, and move towards more specialized teams. Once VAM Drilling began working with a Sales Training America needs assessment specialist, it became clear that STA could customize a Team Building Training workshop specifically to suit VAM Drilling’s exact needs. (Full Release)

(Nov. 26th, 2007) Bunzl Distribution, one of the largest distributors of janitorial supplies and paper products in North America, has requested Telephone Selling Skills Training from Sales Training America. Bunzl Distribution wants to increase sales by transforming some of their existing customer service representatives from order takers to skilled telesales representatives, and they need the most trusted training partner with the most effective training program available. After a quick search online, Bunzl discovered that Sales Training America could tailor the Telephone Selling Skills Training to give Bunzl’s reps the tools to close sales and create long term customer relationships. After consulting with a STA needs assessment specialist, Sales Training America was able to quickly and fully customize the training workshop specifically for Bunzl.  (Full Release)

(Nov. 13th, 2007) One of the most successful names in the international chemical industry, Rhodia, has selected Sales Training America to provide their engineers with Negotiating With Limited Authority Training. Rhodia wanted their engineers to be able to bring their high level of technical skill to the negotiating table. Such highly specialized negotiations require multiple layers of complexity, and Rhodia negotiators must interact with multiple tiers of authority. Rhodia set out to research a training solution, and discovered right away that Sales Training America was the definitive name in negotiations training. Quickly after contacting a STA needs assessment analyst, Rhodia was fully confident that Negotiating With Limited Authority Training would give their engineers the tools to handle any level or type of negotiation.  (Full Release)

(Nov. 6th, 2007) Sales Training America has been chosen to deliver Exceptional Presentations training to the human resource staff of Armani Exchange, one of the world’s leading marketers of fashionable apparel. The human resource staff is routinely required to present at a variety of meetings, including everything from technical meetings to weekly staff meetings. A quick call to Sales Training America revealed that STA’s Exceptional Presentations Training could help Armani Exchange develop and implement a presentations workshop that would provide their HR staff the skills required to deliver any presentation quickly, easily, and effectively in order to make the maximum positive impact on each audience.  (Full Release)

(Oct. 30th, 2007) Hull & Associates, a successful and respected Texas collection agency, has chosen Sales Training America to provide Sexual Harassment Awareness training for its team members. As trusted and respected legal professionals, Hull & Associates is well aware of the importance and urgency of knowing and abiding by the laws and regulations concerning sexual harassment. Always one step ahead, Hull & Associates wanted a training program that would help the company maintain compliance with these laws and help employees to feel safe and secure in their daily workplace environment. After contacting Sales Training America, it was immediately clear to Hull’s management team that STA would customize the Sexual Harassment Awareness Training workshop to thoroughly address sexual harassment issues in a way that addressed the company’s needs.  (Full Release)

(Oct. 22nd, 2007) CONMED Linvatec, a worldwide leader in medical supply manufacturing, has requested that Sales Training America provide their management team with Managerial Coaching Skills training. CONMED wanted to invest in their managers by offering them new skills to organize and work with their teams more effectively to solve any problem and perform any task. When searching for potential training partners, all research led straight to Sales Training America. After contacting STA, it was immediately clear that Sales Training America could fully customize the Managerial Coaching Skills training course to give CONMED managers the tools and confidence to lead their team members to higher levels of efficiency and success.  (Full Release)

(Oct. 15th, 2007) The world’s foremost designer and manufacturer of custom kitchen environments, bulthaup, has selected Sales Training America to provide Sensitivity Training to their personnel. bulthaup was interested in a training program to provide team members with a complete understanding of how interpersonal issues and attitudes affect team performance. After contacting a Sales Training America needs assessment specialist, bulthaup was completely assured of STA’s ability to understand their specific needs and provide a training program to address their most important concerns. Sales Training America was able to work with bulthaup to fully customize the Sensitivity Training workshop in order to give team members the tools to interact properly in any situation with all co-workers and clients.  (Full Release)

(Oct. 8th, 2007) Duncan Regional Hospital, an innovative and acclaimed medical facility in Duncan, Oklahoma, has chosen Sales Training America to provide Time Management training for Duncan Hospital’s IT Team. Duncan Regional has developed a reputation of excellence, built in no small part on their commitment to respond effectively to the all the medical needs of their community. When the inevitable medical paperwork began to pile up, Duncan Regional wanted to find a quick, comprehensive solution before patient services could be negatively impacted. Duncan Regional needed a training partner that would work as closely with them to understand their needs as Duncan does with their patients and their community. After contacting a Sales Training America training planning consultant, Duncan was fully confident that the STA Time Management training program would give their IT Team all the skills they needed to streamline their processes and improve their administrative efficiency.  (Full Release)

(Oct. 1st, 2007) Fortune Stone, Inc., the largest supplier of simulated stone products in the world, has selected Sales Training America to design and deliver Consultative Selling Skills training to their sales representatives. Fortune Stone’s business has been expanding rapidly, and they needed to dramatically increase the size of their sales force. Due to the number of new positions that were being created, Fortune Stone wanted a pre-employment test to aid in hiring decisions, as well as a fresh sales training program for the newly hired representatives. Sales Training America was able to design an employment screening process based on all of Fortune Stone’s requirements, and was then able to fully customize the Consultative Selling Skills training so that new sales teams would be completely prepared to hit the ground running with effective sales skills.  (Full Release)

(Sept. 24th, 2007) Network IP, an innovator in prepaid business communications, has selected Sales Training America of Houston, Texas, to deliver Negotiation Process training to company executives. Network IP had previously selected Sales Training America to deliver training for their team in how to understand and work with various Negotiation Behavioral Styles. That negotiation training workshop was such a success that Network IP determined to expand their partnership with Sales Training America to include more subjects, beginning with a comprehensive and effective training program that covers in detail all the separate phases that take place during a negotiation. 
(Full Release)

(Sept. 17th, 2007) ILC Dover, a leader in the design and manufacture of domestic and aerospace soft goods, has chosen Sales Training America to deliver Win-Win Negotiations training to their project engineers. ILC Dover was looking for a new, non adversarial approach to negotiations. After contacting Sales Training America it was clear right away that Win-Win Negotiations was the effective solution they were searching for. STA was able to work with ILC Dover to fully customize the training for ILC Dover’s engineers. (Full Release)

(Sept. 10th, 2007) AARP, the foremost nonprofit membership organization for retired people, has selected Sales Training America to provide Consultative Selling Skills to their volunteer staff. AARP wanted to provide effective sales training to those individuals who selflessly donate their time for AARP and its members. After contacting Sales Training America, it was immediately clear that Consultative Selling Skills training was the exact solution they needed. (Full Release)

(Sept. 3rd, 2007) Nortel, a premier developer of global communications, has selected Sales Training America to provide Telephone Selling Skills to new Marketing Teams. As Nortel grows and expands, they want to create new telemarketing groups. STA sales training consultants were quickly able to develop a fully customized training plan for Nortel’s new group. Nortel executives were very impressed with the fact that STA’s Telephone Selling Skills training program is a comprehensive program that is perfect for equipping new sales teams. (Full Release)

(Aug. 27th, 2007) Chevron Phillips, one of the world’s premier energy companies, has chosen Sales Training America to deliver Win-Win Negotiations training to their sales teams. With ongoing margin erosion in a highly competitive commodity market, Chevron requested that long-time training partner Sales Training America customize the Win-Win Negotiations program for Chevron’s sales team. STA was able to develop a program in cooperation with Chevron that presented effective solutions to Chevron’s situation. (Full Release)

(Aug. 20th, 2007) Boston Scientific, one of the world’s largest medical suppliers, has selected Sales Training America to deliver Time Management training to their medical sales managers. After spending time with a STA training consultant, who carefully evaluated their needs, Boston Scientific was convinced that STA’s innovative time management training program would help them get things done with greater efficiency and effectiveness. (Full Release)

(Aug. 13th, 2007) Intec Engineering, a world leader in engineering services, has chosen Sales Training America to deliver Effective Business Writing training to their team members. Intec Engineering was looking for a program that would help them develop a more professional structure for their writing projects. After contacting a Sales Training America professional training consultant, it was immediately clear that STA would fully customize the Effective Business Writing workshop to meet Intec’s exact needs. (Full Release)

(Aug. 6th, 2007) Dole Foods, a world leader in growing, processing, and distributing produce, has chosen Sales Training America to deliver Time Management training to Dole team members. Due to the success of previous training ventures with Sales Training America, Dole was confident that STA could fully adjust the Time Management training workshop to meet Doles specific needs. (Full Release)

(July 31st, 2007) Hyphen Solutions, an innovative business communications company, has chosen Sales Training America to provide Managerial Coaching Skills to their team leaders. As a web-based company, Hyphen Solutions has built their success on understanding the importance of adaptability. Hyphen Solutions wanted a training partner that was as fast and flexible as they were. After contacting Sales Training America, it was immediately clear that STA could design Managerial Coaching skills around Hyphen Solutions’ specific situation. (Full Release)

(July 24th, 2007) Hotels.com, a global leader in travel service technology, has chosen Sales Training America to deliver Consultative Selling Skills to their team of key account managers. Hotels.com needed a training partner that was as flexible and reliable as they were. After contacting Sales Training America it was immediately clear that STA could fully customize Consultative Selling Skills training into a precise solution for Hotels.com’s exact needs. (Full Release)

(July 17th, 2007) Worldspan, a global leader in travel service technology, has selected Sales Training America to provide Consultative Selling Skills to their North American Sales Team. Due to the success of previous training ventures with Sales Training America, Worldspan was confident that STA could craft a Consultative Selling Skills workshop to effectively address all their needs. (Full Release)

(July 10th, 2007) TASER, the leading name in non-lethal incapacitation, has chosen Sales Training America to deliver both Sales and Negotiations training to their sales team. TASER has a unique sales force made up primarily of former law enforcement officers. TASER needed a customized class that could address the needs of sales reps who lacked a strong formal sales background. (Full Release)

(July 3rd, 2007) Lamons Gasket, a global leader in gasket and bolt manufacture, has chosen Baker Communications to deliver Win-Win Negotiations training to their purchasing teams. Lamons Gasket wanted to build on the previous training they have received during their long-standing relationship with Baker.
(Full Release)

(June 26th, 2007) Cincom, a long time global leader in software development, has chosen Sales Training America to deliver Consultative Selling Skills training to its sales team. Cincom was anxious to build on its success as a market leader by exploring new strategies for their sales team. During initial conversations with STA training consultants, Cincom was immediately impressed with STA’s ability to customize training to meet their unique training needs, as well as STA’s history as a market leader in sales training.
(Full Release)

(June 19th, 2007) Greystone Communities, a successful regional developer of senior and assisted living communities, has chosen Sales Training America to provide Consultative Selling Skills training to their sales and marketing team. Greystone wanted sales training that would blend with their current sales program. After Greystone’s senior management team met with experienced STA training consultants, it was immediately clear that Sales Training America would be able to customize a Consultative Selling Skills training workshop that would mesh perfectly with Greystone’s existing sales systems. (Full Release)

(June 12th, 2007) Evergreen Investments, a leading asset management organization, has once again chosen Sales Training America to provide Exceptional Presentations training to their national sales team. The resounding success of previous training events has convinced Evergreen that Sales Training America’ ability to tailor the Exceptional Presentations program to blend with Evergreen’s sales program is the best in the business. (Full Release)

(June 5th, 2007) The Department of Tourism, the agency that promotes travel and tourism for the government of Bermuda, has chosen Sales Training America to deliver Telephone Selling Skills training to their sales team. The Tourism Department wanted telephone sales training that was affordable, flexible and effective. After an initial interview with a STA training consultant, it was clear that STA’s Telephone Selling Skills training would meet and exceed all of the Department of Tourism’s expectations. (Full Release)

(May 30th, 2007) Continuing Care RX, a comprehensive pharmaceutical service provider, has chosen Sales Training America to deliver Management Training to its pharmacists. Continuing Care RX required a flexible partner with a strong attention to detail. After contacting Sales Training America, it was clear that their Managerial Coaching Skills training was the precise solution that Continuing Care RX needed. The two day Managerial Coaching Skills workshop will focus on concrete techniques such as effective delegation, evaluation, and communication. Throughout the training, both new and experienced managers will have the chance to learn and practice these managerial tools. (Full Release)

(May 21st, 2007) Extrusion Tooling Solutions Group (ETSG), the largest producer of extrusion tooling in North America, has selected Sales Training America to enhance their sales team’s Consultative Selling Skills. ETSG’s sales team possesses a high level of technical knowledge, and after contacting Sales Training America, it was clear right away that STA had a comprehensive program that would compliment ETSG’s detailed product knowledge and differentiate them from the competition. During the training, the team will begin with the fundamentals of selling, such as Behavioral and Buyer Types. The program then delivers more advanced techniques, such as the SPORTS model and the four ways to Close. (Full Release)

(May 8th, 2007) Paragon IT Professionals, a successful IT staffing corporation, has chosen Sales Training America to present negotiations training to their IT recruiters. The Win-Win Negotiations workshop will provide recruiters with tools such as Negotiation Tactics, The Degrees of Desire, and the 4 Conflict Types. Attending recruiters will receive hands on practice in negotiations techniques during the workshop. STA’s Win-Win Negotiations training combines a collaborative negotiations philosophy with easy, effective and actionable methods. (Full Release)

(Apr. 30th, 2007) Kraft Food Ingredients, a global provider of an extensive array of highly recognized brands and trademarks, has selected Sales Training America once again to deliver more training to their sales staff. Kraft wants to both refresh and expand on content learned in the previous training workshops during their long-standing relationship with Sales Training America. STA is working with Kraft Food Ingredients to create a schedule and sales training curriculum that meets the needs of Kraft’s Regional and National Account Managers. (Full Release)

(Apr. 15th, 2007) Costco Wholesale, the largest warehouse chain in the world, has selected Sales Training America to provide management training to their managerial staff. The Managerial Coaching Skills course will help supervisors develop important skills such as delegation, effective communication, and evaluation. During the training, novice and experienced managers will have the opportunity to receive hands-on practice with each of their new skills. The Managerial Coaching Skills training seminar converts management theory into concrete, real-world tools that will improve performance and increase job satisfaction for all employees. (Full Release)

(Mar. 30th, 2007) Colt Engineering, a key contractor for energy services in North America, has chosen Sales Training America to train their employees in improved collaborative negotiations. Colt provides highly specialized engineering services in Canada and the US. Sales Training America tailored their Win-Win Negotiations program with local, industry, and Colt specifics, in order to maximize value. (Full Release)

(Mar. 14th, 2007) Hydro-One, a premier energy provider to Canada’s Ontario province, has chosen Sales Training America to provide a custom-crafted Negotiations Training program for Hydro-One’s Account Executives, Contract Specialists, and Program Personnel. Previously, competition-centered negotiations training had proven unproductive. Hydro-One required a more collaborative philosophy. They needed a consistent process for both individual and team negotiations that would be applicable to their industry specifics. The Win-Win Negotiations course is designed to give them the skill and techniques to achieve a win-win outcome in a wide variety of business situations. (Full Release)

(Mar. 1st, 2007) Best Manufacturing, an innovative pioneer with an impressive list of firsts in glove technology, has selected Sales Training America to deliver a telephone sales training workshop. The training will be offered to an exclusive sales team whose members are great at customer service but need help proactively qualifying the customer, getting accurate information, and closing a sale. The telephone selling course will focus on sharpening the selling skills of this team over the phone by providing effective tools such as a successful sales methodology, cold calling scripts, and closing techniques. (Full Release)

(Feb. 15th, 2007) Best Manufacturing, an innovative pioneer with an impressive list of firsts in glove technology, has selected Sales Training America to deliver a telephone sales training workshop. The training will be offered to an exclusive sales team whose members are great at customer service but need help proactively qualifying the customer, getting accurate information, and closing a sale. The telephone selling course will focus on sharpening the selling skills of this team over the phone by providing effective tools such as a successful sales methodology, cold calling scripts, and closing techniques. (Full Release)

(Dec. 1st, 2006) Needham & Company, LLC, a nationally recognized investment banking and asset management firm, has chosen to further a strong partnership with Sales Training America to deliver an intensive sales training program following the run of a successful presentations workshop earlier in the year. Needham & Company wanted to improve the overall selling skills of their senior corporate finance team. Training for the team will also focus on building relationships and consultative skills that emphasize selling value instead of discounting price. (Full Release )

(Nov. 14th, 2006) Miller Paint, a proven manufacturer of quality products with more than 116 years of experience in the paint industry, has chosen Sales Training America to deliver an intensive Sales Training workshop. Following the successful delivery of a Time Management workshop in early 2006, Miller Paint decided to take the next step to improve the overall selling skills of their team. In such a competitive market, where selling value is the key and relationships developed by the sales personnel make the ultimate difference, training for the Miller Paint sales team will also focus on building relationships and consultative skills that emphasize selling value instead of discounting price. (Full Release)

(Oct. 24th, 2006) Nutracore, makers of a powerful antioxidant health supplement specifically formulated to combat free radicals, has chosen Sales Training America to deliver a telephone sales training workshop. The training will be offered to new and existing sales representatives and will equip each participant with the skills necessary to increase telephone sales and profitability. This highly interactive, skill-based training program focuses on enabling NutraCore representatives to clearly understand client needs and work with them to create solutions to help them achieve their goals.
(Full Release)

(Oct. 15th, 2006) ATS Systems, a world leader in factory automation solutions, has chosen to partner with Sales Training America to deliver an intensive presentations training course to Application Engineers within the company. The two-day Exceptional Presentations workshop will focus on key delivery skills to improve individual performance and to equip the presenter with the ability to handle multiple presentation situations, thus engaging their diverse array of audiences. The intimate class format of the course and the unique STA presentation/public speaking skills content will allow participants to give highly influential and effective presentations. (Full Release)

(Oct. 2nd, 2006) U.S. Gas & Electric, Inc. (USG & E), a licensed Energy Service Company (ESCO) that provides natural gas to commercial and industrial users in the deregulated natural gas markets, has chosen Sales Training America to deliver an intensive, telephone-based Sales training workshop. Their decision to work with STA signals a bold commitment by USG & E to provide their Customer Service Department with an in-depth training program focused on their industry-specific needs. In addition to learning effective sales techniques, training for the HALOX sales team will also focus on building relationships and consultative skills that emphasize selling value instead of discounting price over the telephone. (Full Release)

(Sept. 22nd, 2006) American Family Insurance, the nation’s third-largest mutual property and casualty insurer, has chosen Sales Training America to deliver Management Training for their entire Management staff in North America. The two simultaneous half-day Managerial Coaching Skills workshops will focus on enabling supervisors and managers to practice and develop skills in communication, delegation, and evaluation. Both new and experienced managers will benefit from the principles and skills presented. This course translates important management and behavioral science concepts into practical management steps for improving productivity and job satisfaction. (Full Release)

(Sept. 18th, 2006) Alvarez & Marsal, a global provider of management and advisory services to companies in crisis, has chosen to extend their partnership with Sales Training America to deliver sales-oriented presentations training to directors within the company. Following a successful Exceptional Presentations workshop held earlier this year and numerous sales training workshops held in 2005, the company decided to purchase a block of twelve open-enrollment presentations workshop seats for the New York City market. The feedback from the attendees was overwhelmingly positive, and corporate decided that the directors would benefit greatly from the presentations training with an added sales module. The intimate class format of the course, and the unique STA presentation/public speaking skills content, along with STAs time-tested sales methodologies, will empower participants to give highly influential and effective sales presentations. (Full Release)

(Aug. 1st, 2006) Hotel Derek, a refreshingly modern hotel adjacent to the Houston Galleria, has chosen Sales Training America to deliver Management Training for their entire hotel management staff. The one-day Managerial Coaching Skills workshop will focus on enabling supervisors and managers to practice and develop skills in giving feedback, delegation, and coaching. Both new and experienced managers will benefit from the principles and skills presented. This course translates important management and behavioral science concepts into practical management steps for improving productivity and job satisfaction. (Full Release)

(July 24th, 2006) Unaxis, a global leader in technologies, manufacturing solutions, components and services, has chosen Sales Training America once again to deliver training, this time for their International Sales Group. Following a successful Managing Negotiations workshop held at their US Regional Offices in Denver, Colorado in December 2005, the company chose to offer Sales Training to Sales Engineers in Europe. The International Group needed a sales class that emphasized value, empathizing with clients, building trust, and communication. The Consultative Selling Skills workshop will focus on all of these vital sales topics in a unique and interactive way complete with role-playing exercises. (Full Release)

(July 7th, 2006) Mid-State Supply Company, an independent electrical distributor in the Alexandria, LA area, has chosen Sales Training America to host a specialized Sales Training program for their entire Sales Team. The Value-Added Sales workshop is designed as an intensive one-day workshop that will focus on communicating and selling value over price. The class is designed to empower participants with the ability to transition into a consultative approach to selling, which requires an in depth understanding of customer behavioral types and their overall needs.
(Full Release)

(June 27th, 2006) Roto-Rooter, the largest provider of plumbing and drain cleaning services in North America, has selected Sales Training America to deliver a two-day Sales Training workshop to their entire sales team. Roto-Rooter’s Toronto branch wanted to offer a sales class that emphasized value, empathizing with clients, building trust, and communication to both seasoned sales professionals and new hires alike. The Consultative Selling Skills workshops will focus on all of these vital sales topics in a unique and interactive way complete with role-playing exercises. (Full Release)

(May 30th, 2006) HALOX, a company specializing in the supply of raw materials to the paint and coating industry, has chosen Sales Training America to deliver an intensive, one-day Sales training workshop. In the past, sales training for HALOX focused mainly on simple “tips” and tactics to help close more sales. Their decision to work with STA signals a bold commitment by HALOX to provide their Sales Team and Distributors with an in-depth sales program focused on their industry-specific needs. In addition to learning effective sales techniques, training for the HALOX sales team will also focus on building relationships and consultative skills that emphasize selling value instead of discounting price. (Full Release)

(May 1st, 2006) Degussa, a Multi-national Corporation focused entirely on specialty chemicals, has partnered with Sales Training America to provide a broad training program to their entire management team of the Chemical Construction Department. Following the success of the initial pilot string of Sales workshops in 2004, Degussa wanted to develop a multi-faceted skill set that would create a professional sales training program that could be used for years to come. To create well-rounded sales professionals, the training focuses on all of the following: Win-Win Negotiations, Time and Territory Management, Consultative Selling Skills, and Exceptional Presentations Training. One-on-one coaching sessions will follow each individual to guarantee skill retention. The combination of classes is designed to enhance the participants’ abilities: to negotiate a win-win outcome in any situation, to deliver effective presentations to a variety of audiences, to adopt a consultative step-by-step approach to selling, and to successfully manage their time and sales territories. Each of the workshops has been customized in a variety of ways to align with Degussa’s industry-specific needs.
(Full Release)

(Apr 25th, 2006) CAE Simuflite, a world leader in business aviation training, has chosen to extend their existing partnership with Sales Training America to deliver an additional Negotiations Training program to the group of RSM’s who attended the initial workshops in conjunction with their annual sales meetings. Following the run of a successful string of Sales and Negotiations training in 2005, CAE Simuflite wanted to provide additional training to their Regional Sales Managers throughout the United States with a negotiation training program focused on their industry-specific needs. The one-and-half-day Win-Win Negotiations workshop is designed to empower participants with the complex ability to negotiate a win-win outcome within a variety of different customer-related situations. (Full Release)

(Apr 5th, 2006) Regenesis, a company which develops, manufactures, and markets innovative technologies to clean up the environment with advanced technologies for groundwater resources, has chosen Sales Training America to deliver a one-day Sales training program following the run of successful sales-oriented Time & Territory Management workshops in summer of 2004. Regenesis wanted to provide their Regional and District Sales Managers with a sales program focused on their industry-specific needs. The one-day Consultative Selling Skills workshop will center on the relationship of the seller and buyer as opposed to focusing on the sale alone. (Full Release)

(Mar. 29th, 2006) Centocor, a biomedicines company whose discoveries that have led to innovative treatments for conditions such as Crohn’s disease and rheumatoid arthritis, selects Sales Training America to develop a customized Negotiations training program following the successful run of a half-day Negotiations workshop held in the summer of 2005. Based upon a set of core objectives mapped out to address the professional needs of their Corporate Account Managers, this customized one-day Negotiations and Presentations Skills training workshop incorporates time-tested negotiations strategies as well as the correct use of and delivery of exceptional presentations. The class is designed to empower participants with the complex ability to negotiate a win-win outcome and to deliver effective presentations regardless of the situational details, which requires an in depth understanding of customer behavioral types and their overall needs. (Full Release)

(Mar. 24th, 2006) ARXX Walls & Foundation, maker of the number one Insulated Concrete Wall System in North America, selects Sales Training America to deliver a two-day Consultative Selling Skills training workshop for their internal sales force. Promoted from within, this sales team has a high product knowledge but very little actual sales experience, and has been continually missing out on selling opportunities. The class is designed to empower participants with the ability to transition to a consultative and step-by-step approach to selling, which requires an in depth understanding of customer behavioral types and their overall needs. In addition, a follow-up session has been scheduled two months after the initial workshop to reinforce the team’s skill set ensuring that their learning will be long-term. (Full Release)

(Mar. 6th, 2006) Apache Hose & Belting, widely recognized across the United States for their high-quality hose and belting products, has chosen Sales Training America to host a Value-Added Selling Skills Training program at their annual Sales Meeting in the spring of 2006. Working with their entire Sales Team, the training is designed as an intensive one-day workshop that will focus on communicating and selling value over price. The class is designed to empower participants with the ability to transition to a consultative approach to selling, which requires an in depth understanding of customer behavioral types and their overall needs. (Full Release)

(Feb. 22nd, 2006) Catalina Health Resources, whose products provide patients with meaningful health information about their medical conditions and medications, has chosen to expand their relationship with Sales Training America. Following a successful run of Presentations workshops, Consultative Selling Skills and Managing Negotiations workshops have been added to the training program. The workshops are being set up for their senior sales team who often sell to and negotiate with large pharmaceutical companies, with the underlying goal to sharpen and refine their sales and negotiating skills. (Full Release)

(Dec. 15th, 2005) Golden Gate University, California's fifth largest private university, focused on the needs of working adults by offering undergraduate and graduate programs in business and management, selected Sales Training America to provide a focused two-day Telephone Selling Skills program. Utilizing Sales Training America’ customer-centric Consultative Selling Skills methodology, the program was designed with the concept of helping the Golden Gate University team better understand and meet the education needs and requirements of their prospective students. By establishing a stronger understanding of these prospective students and their needs, team members would be able to ensure that the University met these needs in a consistent and reliable manner.  (Full Release

(Nov. 21st, 2005) STIHL Incorporated, manufacturer of the number one selling brand of chain saws and cut-off machines in the world, has partnered with Sales Training America to create and implement a customized sales communication skills program for a key segment of the company’s sales team. Working together through Sales Training America’ needs assessment process, designed to identify client needs and requirements and build targeted curriculum, the companies will be running an Essential Sales Communication Skills program by the end of 2005. The interactive program will take place over a one-day period and will coincide with an annual sales team meeting designed to prepare sales reps for the 2006 sales year.  (Full Release)

(Nov. 16th, 2005) The Lewis Group of Companies, developers of the west’s premier master planned communities and residential subdivisions, recently chose Sales Training America to roll out a targeted one-day negotiations program for its team. The Sales Training America development team and facilitator worked closely with the Lewis Group to focus a Managing Negotiations program around key skills that needed to be utilized by the training audience. Specifically, the negotiations class was centered around negotiations related to land, building and material acquisitions.  (Full Release)

(Oct. 27th, 2005) Pictorial Offset Corporation, a world-wide graphic arts organization specializing in both sheetfed and web printing of the highest caliber, has extended its relationship with Sales Training America to continue providing a comprehensive training program for its sales force. During the early winter of 2005, Sales Training America worked closely with Pictorial Offset to identify the appropriate target audience for sales training, determine skill gaps and focus areas and roll out a program to reinforce a value-based sales approach. The company rolled out a Value Added Selling Skills training program that ensured team members were focusing on the complete solutions provided by Pictorial Offset rather than competing in the marketplace on price. (Full Release)

(Aug. 30th, 2005) Chamberlin Edmonds, an Atlanta-based firm dedicated to serving as patient advocates and provides revenue recovery services to hospitals, government and managed care organizations nationwide, recently selected Sales Training America to roll out a comprehensive management training program. Based on Sales Training America’ Managerial Coaching Skills, the training will encompass a round of on-site workshops for upwards of fifty team members followed by a complete licensing and train-the-trainer program. The goal will be to allow Chamberlin Edmonds to build a strong knowledge base on the subject matter while then empowering key team members to train other employees on stronger management practices. Classes will cover a variety of key management topics including communication, coaching, conflict management and stronger team focus. (Full Release)

(Aug. 23rd, 2005) KBS Realty Advisors, a SEC registered real estate investment advisor that invests, manages, develops and sells high quality U.S. commercial real estate assets for institutional, corporate and private investors, recently selected Sales Training America for a comprehensive executive presentations training program. Senior management and executive leaders will be working closely with Sales Training America to roll out three separate one-day Executive Presentations classes in Los Angeles, California. The training will focus on teaching key aspects from Sales Training America’ Exceptional Presentations class while tailoring content and delivery to meet the particular needs of those who must present as and to executives. (Full Release)

(Aug. 15th, 2005) The City of Fremont, California, a city of over 208,000 people with an area of 92-square miles, making it the fourth most populous city in the Bay Area and California's fifth largest city in area, recently chose Sales Training America to train key team members on negotiations. The City of Fremont’s Environmental Services Department sent two employees to one of Sales Training America’ public Win-Win Negotiations workshops held in San Francisco in early 2005. After attending the two day program and reporting back to management on the real-life application of the skills taught in the program, management decided to bring the program in-house so that the entire Environmental Services Department and several other departments could benefit from this training. (Full Release)

(Aug. 2nd, 2005) Dresser-Rand, one of the most innovative and effective compressor OEM organizations in the United States, has selected Sales Training America to provide a variety of sales training programs throughout the remainder of 2005. A series of workshops, designed around Sales Training America’ two-day Consultative Selling Skills, Effective Business Writing and other training workshops, will begin at the end of Summer 2005 for the company’s sales team. The programs will utilize standard training content from the Consultative Selling Skills class while incorporating customized industry-specific role plays and interactive exercises. (Full Release)

(July 6th, 2005) BBH Financial, a division of Bowe, Bell & Howell, providing customized solutions that improve cash flow and offer tax advantages, has chosen to run an initial Exceptional Presentations workshop for its sales team. Designed as a condensed one-day class, the workshop will focus on delivering a board cross-section of key delivery skills to improve individual and team performance when presenting both internally and externally. Since presentations can range from team-based customer presentations to large-scale presentations for over one hundred or more individuals, the class will empower participants with the ability to handle multiple presentation situations. (Full Release)

(June 29th, 2005) Amerinet Central, one of the most innovative and effective health care group purchasing organizations in the United States, has selected Sales Training America to provide a regularly scheduled sales training program throughout the remainder of 2005. A series of four workshops, designed around Sales Training America’ two-day Consultative Selling Skills program, will commence during the summer of 2005 for the company’s sales team. The programs will utilize standard training content from the Consultative Selling Skills class while incorporating customized healthcare-specific role plays and interactive exercises. (Full Release)

(June 23rd, 2005) Degussa Wall Systems, a leader in the EIFS industry, providing EIFS, stucco and specialty finishes and coatings throughout North America, has extended the company’s relationship with Sales Training America to deploy a comprehensive training program. The two companies will be working together over the coming year to deploy workshops on Consultative Selling Skills, Time and Territory Management, Win-Win Negotiations and Exceptional Presentations. To complement the workshops and ensure long-term retention of skills, the company made a commitment to reinforce the skills via an on-site coaching program as well as a roll-out of Sales Training America’ KnowledgeFuel program. The KnowledgeFuel program will enable all participants to retake the sessions during the coming year to keep their skills fresh and current. (Full Release)

(June 15th, 2005) SeaBright Insurance Company, a leading West Coast provider of specialty workers' compensation products and services to maritime employers and organized employers, has chosen Sales Training America to roll out two on-site Consultative Selling Skills classes for two of its key offices. The classes will be rolled out for the insurance underwriters group and will focus on providing a structured sales approach that will enable team members to provide solutions based on client needs and requirements.  (Full Release)

(June 9th, 2005) DHL, the global market leader of the international express and logistics industry, specializing in providing innovative and customized solutions from a single source, has expanded its relationship with Sales Training America by rolling out presentations training for its Latin America group. Following the success of several off-site public enrollments and the delivery of a customized Exceptional Presentations class in December, the company chose Sales Training America to run a subsequent trial workshop in its Plantation headquarters. Set up as a program for the Latin America group, the two-day session focused on teaching Sales Training America’ successful Exceptional Presentations curriculum. The session was centered on teaching a variety of different communication skills, from understanding how to properly structure content to ways to effectively present in a confident manner. (Full Release)

(Apr. 29th, 2005) Mitsubishi Caterpillar Forklift America, known for manufacturing forklifts and lift trucks under the Mitsubishi and Cat brands, has extended its relationship with Sales Training America to roll out a customized customer service program at the company’s Houston headquarters. The four programs will provide a core team of MCFA Client and Dealer Services individuals with comprehensive customer service training via Sales Training America’ one-day Exceptional Customer Service class. Classes will run in early summer of 2005 and will be structured around key role plays developed by the Sales Training America development team and six key department heads. (Full Release)

(Apr. 19th, 2005) Lacoste, one of the most recognizable high end apparel companies in the world, known for the Chemise Lacoste, selected Sales Training America to empower internal team members to improve their communication skills so as to foster organizational effectiveness and teamwork. Working in conjunction with a Sales Training America specialist, the two companies developed a customized training program to target a specific focus on communication skills for Lacoste’s order entry staff and customer service reps. The class, Exceptional Communication Skills, was created with the goal of not only improving communication within each team but also across multiple departments.  (Full Release)

(Apr. 5th, 2005) Infiltrator Systems Inc., the world’s leading manufacturer of plastic leachfield drainage chambers for environmental onsite wastewater solutions, has chosen to continue its long-term relationship with Sales Training America via a targeted training program for the company’s sales force. Following a series of successful workshops dating back to 2001, Infiltrator Systems decided to continue building the sales and closing skills of team members via a customized on-site workshop. Rather than incorporating a standard training curriculum, course content will be centered on key requirements and solving any existing team needs. Infiltrator Systems-specific content and sales process documentation will be incorporated to make the class more effective. (Full Release)

(Feb. 17th, 2005) Tetra Tech, Inc., founded in 1966 to provide engineering services related to waterways, harbors and coastal areas has chosen Sales Training America as a key team member of its training efforts for the company’s newly-consolidated customer service team. Prior to 2005, the Tetra Tech customer service team was split into separate teams. As part of an internal initiative for 2005, the company made a strategic move to combine internal customer service efforts into one department. Sales Training America’ Exceptional Customer Service program was selected as a key component to aid the consolidation. (Full Release)

(Feb. 10th, 2005) Texas Instruments Incorporated, the leading provider of innovative DSP and analog technologies to meet their customers’ real world signal processing requirements, has expanded its relationship with Sales Training America to include Exceptional Presentations workshops as a core training offering. Following the continuing success of the Win-Win Negotiations classes that Sales Training America has provided to TI for over thirteen years, the company decided to broaden its employee offerings to include presentations training. Despite having used another vendor to provide presentations training for their employees, Sales Training America’ willingness to meet TI’s scheduling needs and the flexibility in training options convinced the company to change vendors. (Full Release)

(Feb. 2nd, 2005) Centex Homes, one of the nation's largest and most admired homebuilders, operating in more than 90 markets in 26 states, has continued to expand the relationship they established with Baker Communications in 2004. Following the initial success of a September negotiations class, Centex asked the Baker Communications team to take part in their Land Purchasing Department’s sales kickoff in California. The focus of the session was to provide condensed negotiations material to help team members increase their skills for the coming year. Later this spring, another on-site presentation of the Win-Win Negotiations class will be held to expand the knowledge base of other Centex Homes employees. (Full Release)

(Jan. 25th, 2005) ABC Pest, Pool & Lawn Services, protecting Texas homes since 1949 with nine state-wide locations, has teamed up with Sales Training America to plan and implement a comprehensive sales improvement system to enable ABC to meet and exceed the company’s three-year sales and marketing goals. The customized engagement will be rolled out based on a comprehensive assessment of ABC’s requirements and criteria for success. The Sales Training America team will completely analyze the company’s business to assess the current state of their sales and services organizations. The focus of the analysis will be to review compensation plans and tools, identify linkages between sales and service that will drive additional revenue and develop a go-forward plan to meet revenue objectives. Following the analysis, the Baker team will assist with the plan implementation and will monitor attainment of stated objectives via quarterly review sessions. (Full Release)

(Jan. 7th, 2005) Degussa Chemical Construction, a division of Degussa, a multinational corporation consistently aligned to highly profitable specialty chemistry, is working closely with Sales Training Americas to roll out a comprehensive training program for multiple sites across the country. The training program will consist of a series of core training classes covering topics such as Win-Win Negotiations, Consultative Selling Skills and other management related areas. Company sites in Ohio and Texas have begun deploying STA’s training programs with additional sessions scheduled to take place throughout the year in locations in Arizona and Florida. (Full Release)

(Dec. 14th, 2004) KraftMaid Cabinetry, Inc., the nation's largest built-to-order / semi-custom cabinetry manufacturer, has chosen Sales Training America to deliver a custom Time Management training session during the company’s annual sales meeting. Due to a large increase in business for Kraftmaid Cabinetry, the session will be focused on providing key time management and productivity skills that will help sales professionals manage higher workloads and more productive territories. The ability to handle a larger number of requests from independent dealers, increasing paperwork and more active territories will be addressed throughout the session. (Full Release)

(Dec. 1st, 2004) Dallas-based ClubCorp, owners or operators of nearly two hundred golf courses, country clubs, private business and sports clubs, and resorts, will be working with Sales Training America to increase the presentation skills of its key executives. The high level overview will provide senior level executive team members with critical information regarding strategies to more effectively structure presentations and ensure that every discussion is properly designed to cater to the needs of audience members. Club Corp’s goal is to roll out these skills prior to the end of the year so that executives will be better equipped to handle presentation requirements in 2005. (Full Release)

(Nov. 29th, 2004) Intergraph, the world leader in delivering software and services for the management and visual representation of complex information, has partnered with Sales Training America to increase the personal effectiveness and time management skills of a select group of sales team members. Designed to be delivered as part of a national sales meeting, the one-day session will focus on key areas of time management, goal attainment and individual productivity for a nationwide team of sales professionals. Participants will fly in from multiple states to focus on critical time management skills while also participating in other sales meeting-related activities. (Full Release)

(Oct. 29th, 2004) Mitsubishi Caterpillar Forklift America, known for manufacturing forklifts and lift trucks under the Mitsubishi and Cat brands, has selected Sales Training America to roll out a comprehensive management training program for its Houston headquarters. The initial program will provide nearly one-hundred MCFA managers with comprehensive management training via Sales Training Americas’ two-day Managerial Coaching Skills class. The programs will be set up through the remainder of 2004 and will be driven by customized curriculum based on the experience level of participating managers. New management members as well as senior managers from both manufacturing and operations facilities will take part in the training. (Full Release)

(Sept. 10th, 2004) Liberty International, a division of Liberty Mutual with operations that span a broad array of countries, offering diverse coverages, ranging from personal automobile to satellite insurance, has chosen Sales Training America to strengthen and improve an array of sales skills for a select team of professionals in New York City. Rather than selecting an off-the-shelf program, Liberty International worked with Sales Training America to establish a tailored sales training program focused on particular skills to help their team become more effective during the deal-making process. (Full Release)