Crisis Media Training Seminar

What would you do today if your organization was suddenly overtaken by a major, unexpected crisis – something that impacted not only your organization, but the surrounding community as well? What if the phone was ringing off the wall and local – even national – media outlets were demanding quotes, details, and interviews? Is your organization ready to handle a situation like this? Do you know what to do first? Do you know what NOT to do?

Our one-day Crisis Media Training seminar is designed to help organizations like yours develop the skills and prepare a plan to deal with media pressure in times of crisis. Our instructors are all professional journalists who provide valuable insights on how to work with representatives of the various media organizations, helping you to understand everything from how to prepare and conduct a press conference to exactly who should be out front and who shouldn’t. The time to make a plan is before you face a crisis. If your organization can’t afford to take a hit from a load of bad publicity in the midst of dealing with a crisis, the time to take this seminar is right now.

Seminar Objectives:

Participants in the Crisis Media Training seminar will learn to:

• Employ a basic skill set that is effective in dealing with the media during a crisis
• Address any level of crisis situation (smoke, fire, or injury)
• Plan and execute an effective press conference or other media event
• Maintain control over the flow of information coming from your side
• Deliver face-to-face interviews during a crisis
• Respond to the media’s needs during a crisis, without compromising your company’s interests
• Work with the media to present accurate information without being "sandbagged"

On-Site Media Training: can be tailored to the needs of client organization and delivered on-site at time and location of client choice.

For more information and pricing, please complete this form and we will email you a confidential Annotated Outline that will provide you with an hour by hour description of this training seminar.